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Under ESPN’s Tutelage, Grantland Plows Ahead

Grantland is a big kid’s club, run by writer Bill Simmons, the biggest kid of them all. The well-known “Sports Guy” columnist at ESPN set out a year ago to create a different kind of site: a place where long-form content that centers on the things he loves: sports and pop culture. Named after the revered sports columnist Grantland Rice, the site is a bit of an odd duckling at ESPN.

It’s an interesting marriage. Simmons has at time chafed at working for ESPN, taking thinly veiled shots at his employer from time to time. And yet with Grantland, he’s got a site that by all indications is doing quite well, mostly thanks to its ESPN parent, which funnels traffic and advertisers to Grantland. Indeed, Grantland, according to Comscore, gets 37 percent of its traffic from ESPN.com.

Grantland taps into ESPN’s sales army that works with advertisers. The outlet says it doesn’t work with ad networks mainly due to the power of ESPN. Having a rich, powerful parent helps in other ways. Grantland started off, as a site with no history and no traffic, with two yearlong sponsorship deals with Unilever and Subway in its pocket. It has been able to add other high-end advertisers like Lexus, Google and Blackberry. Those aren’t deals a niche site, even one headed by a well-known columnist, would likely land without ESPN. But Simmons does have cache, most recently evidenced by his sit down with President Obama.

“What Grantland has going for it, in terms of a viable media property for ad buyers, is you have quality of contributors and the reputations they have and the backing of ESPN,” said Chris Paul, svp of media at Digitas.

(Source: joshsternberg)

: Pulse Launches Election 2012 Coverage

pulsenews:

Today we’re launching our Election 2012 coverage on Pulse, which will be your hub for campaign news leading up to November 15th. We have over 25 partners delivering world-class breaking political news, straight to your mobile device. As we wait on the results of the Florida Primary today, you…

(Source: pulsepad)

THE GUN.: "God is Great!" (A Primer on the Libyan Rebels' BM-21s)

cjchivers:

On the road north and east of Brega, Libya, rebels cheer — “Allahu Akhbar!” — as a jury-rigged, four-tube GRAD rocket launcher fires this afternoon toward suspected positions of military forces loyal to Col. Muammar el-Qaddafi.

Look at the smoke and dust signature the GRADs make. After…

The Nokia Lumia 900

parislemon:

I think Farhad Manjoo has this exactly right on Twitter:

I have yet to touch this (or the Lumia 800 for that matter), but what was shown today immediately makes every Android phone look like shit. Well, the iPhone has done that for years. Even more like shit, let’s say. 

This is how you need to make a phone in the post-iPhone world. I fully intend to try this phone out to see how it stacks up against the iPhone.

See, it’s not that hard. Make something that looks awesome with a clear attention to detail and people like me will want to try it out. Hopefully this quiets the notion that anything that’s not the iPhone will get no love simply because it’s not the iPhone. (Sadly, it won’t.)

The iPhone is a great product. To beat it, you need to be better than it. No one has done that yet — but even worse, it hasn’t looked like anyone was even trying until now.

Coincidentally, it was exactly 5 years ago today when the iPhone was first unveiled on stage during the Macworld keynote in 2007.

Interview: Wim Wenders on “PINA” and Why 3D is the Future of Documentary

documentarychannel:

Wim WendersPINA is a revelation, a magnificent dance film shot in 3D in order to appropriately capture and pay homage to the work of the late Pina Bausch (read my review here). Wenders and Bausch had originally planned to collaborate on a documentary based on some of her pieces before she suddenly died in 2009, and he nearly gave up in her absence. Fortunately he kept going and gave the world one of the best films, let alone best documentaries, of the year.

This week I talked with the filmmaker, known best for fiction films Wings of Desire and Paris, Texas, as well as his Oscar-nominated documentary, Buena Vista Social Club, about the process of his marvelous new 3D doc, why the newly affordable 3D format is the future of documentary if not all cinema, and what nonfiction subject he’s tackling with 3D next.    



WHY DID YOU CHOOSE TO SHOOT PINA IN 3D?

We wouldn’t have done it any other way. For twenty years Pina Bausch and I were thinking of how to do a film about her work. We wanted to do it for that long. I would have done it twenty years ago if I had known how. As much as there was a desire to do it, I was at a loss for what my craft and my cameras could do in relation to Pina’s work on stage. I always felt that there was something essential missing. There was an invisible wall that I couldn’t break through with my cameras and my craft. And so I was stalling for time. I always told Pina, “I don’t know how to do it yet. Can you give me a little more time?”

That “little more time” lasted for twenty years, and we would never have made this film. There was always something missing until one day, four years ago, in 2007, I saw my first digital 3D film [Catherine Owens and Mark Pellington’s U2 3D]. And that was the immediate answer to twenty years of hesitation and questioning, because it was obvious all of a sudden what was missing was space and access to space, and that is the very element of dance. Finally my cameras could be in there. Before I was always looking into the aquarium at the goldfish and could only shoot them from outside. Now I could be with them, finally, in there in the same water, the same space.

Read More

(Source: documentarychannel)

vimeo:

This week, we are immersing ourselves in wintry conditions. Not only will you find Vimeo at the 2012 Sundance Film Festival in Park City, Utah, you’ll also be able to catch up (and catch air) with us at the Winter X Games in Aspen, Colorado. We’re eXtremely eXcited to show some love to one of Vimeo’s most creative and active communities — the super-cool one made up of action sports athletes and videographers.For those of you who can’t make it to the X Games, don’t get your snowpants in a twist. This blog post doubles as the announcement of a very special winter-action-sports-themed Weekend Project. The winner will receive a brand new GoPro Hero 2 camera to capture future action sports endeavors and the runner up will receive a Vimeo T shirt and a Plus account! Check out the full post in the Vimeo Staff Blog for rules and details!

vimeo:

This week, we are immersing ourselves in wintry conditions. Not only will you find Vimeo at the 2012 Sundance Film Festival in Park City, Utah, you’ll also be able to catch up (and catch air) with us at the Winter X Games in Aspen, Colorado. We’re eXtremely eXcited to show some love to one of Vimeo’s most creative and active communities — the super-cool one made up of action sports athletes and videographers.

For those of you who can’t make it to the X Games, don’t get your snowpants in a twist. This blog post doubles as the announcement of a very special winter-action-sports-themed Weekend Project. The winner will receive a brand new GoPro Hero 2 camera to capture future action sports endeavors and the runner up will receive a Vimeo T shirt and a Plus account!

Check out the full post in the Vimeo Staff Blog for rules and details!